Instagram has become an extremely useful app for startups who need to reach a lot of consumers but don’t have a huge marketing budget to tap into. If that sounds like your startup, try these third party tools that make Instagram marketing #instagood.
Collecto allows you to use Instagram through your web browser. It comes with a WordPress widget, an RSS feed, stats, and business tools (for an annual fee) to help you with your marketing strategy.
Search for hashtags across all of your social media platforms and compile them into a single board with Tagboard. The boards are fully interactive, so you can like, follow, and retweet what you want. You also have the option of embedding the board onto your website, viewing it on your computer or projecting it onto a screen.
SnapWidget lets you display an Instagram photo gallery on your website. After choosing a layout, you can import photos from either your Instagram account or from an Instagram hashtag. SnapWidget automatically updates itself every 30 minutes.
Iconosquare lets you access Instagram through your computer and allows you to share photos to other social networks. Its best feature, however, is its ability to provide key metrics about your account, including growth, most engaged followers, and the best times to post.
Totems is the complete package. It has two platforms, with one side allowing you to measure analytics and the other side connecting you with other brands and potential partners. You can track progress, get advanced information on hashtags, track campaigns and monitor your competitors.
Curalate’s Like2Buy tool monetizes Instagram images by allowing users to access and purchase products that they like on Instagram. Past likes can even be added to a wishlist for future purchases.
Featured Photo Credit: Christopher Jimenez via Flickr